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InMAF BlogbyMAFTop Mobile Game Advertising Trends to Watch in 2024Which mobile game advertising trends will dominate 2024? From AI to UGC, we’re bringing you a list of 7 trends you need to be aware of.Dec 20, 2023
Emre YenenMatch 3Ds: Where did you come from, where do you go?A new genre known as “Match 3D” has a steady rise in popularity and ongoing transformation to become a casual puzzle staple.Nov 8
Ali DursunLiveOps: The Secret Sauce to Mobile Gaming SuccessLive Operations, or LiveOps for short, is an approach that has become an absolute game-changer in mobile gaming.May 29, 2023
InMAF BlogbyMAFTop 5 UA Strategies for Attracting High-Quality App UsersStruggling to attract high-quality app users? Perhaps it’s time to rethink your UA strategy and add something new to the mix!Oct 19, 2023
InMAF BlogbyMAFThe Secret Behind Fail Ads for Mobile GamesWhy do fail ads work so well for mobile games and what does human nature have to do with it? We have all the answers!Jun 12, 2023
InMAF BlogbyMAFSpecial Offerwall Promotions: Boosting Engagement and RevenueOfferwall promotions are a tried-and-tested strategy for attracting users and boosting performance. Learn all about them!Aug 21, 2023
InMAF BlogbyMAFYour Guide to ROAS Optimization in UAROAS optimization is one of the biggest trends in mobile user acquisition, helping advertisers reach high-value app users. Learn more!May 29
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