Mobile Marketing

One Chinese proverb says that three things cannot be hidden: the sun, the moon and the truth. Whether we admit it or not, the truth is that there hasn’t been a day in our lives that goes by without us using our mobile devices. …

With the development of technology around the world, the approach to education is also changing. Technology has become an increasingly important part of the educational process, with many schools now providing students with access to computers, tablets, and other digital devices. …

In this article, the Mobio Group team will explain how to use the full power of neural networks in the routine work processes of a marketing agency… Neural networks have gradually, but densely entered our daily lives. And now it is difficult to name a field of human activity that…

Don’t you love synchronicity? Those moments when everything is aligned, and a chance meeting or conversation can spark fire? That happened during the Mobile Marketing Association (MMA Germany) Board meeting this week in Frankfurt when Mindshare’s Timucin Güzey literally blew our minds with the concept of Remix as a Metric.

We were recently honoured to be invited as a guest on Ariel from Appfigures podcast. Our CEO, Martin Macmillan, had a great chat with Ariel about Turning Revenue into Growth. Traditionally, if game developers or app studios discovered they have a ROAS positive ads machine, they could go to their…

WHAT IS MOBILE APP MARKETING STRATEGY — Introduction Mobile app marketing strategy In present day fast-paced world, smartphones have turn out to be an vital section of our lives. With tens of millions of apps accessible on the app store, it is quintessential to have a sturdy mobile app marketing and approach to promote your app and…

It is crucial to understand that I haven’t invented something new — I’m just sharing simple and ordinary things that all product managers should know but the rest of the team or stakeholders don’t. …

Conferences are great to network and cement connections. But it’s even better when panels of experts from across the ecosystem pinpoint the Blue Oceans of opportunity and freely share the observations, advice and “hacks” driving engagement metrics. This was the vibe at PGC London, which offered a record 2,600+ crowd…