Div ManickaminProduct Marketing AlliancePricing: Do’s and Don’ts for Product MarketingPricing has the power to make or break your product — set the bar too high, and you’ll price your customers out of the market. Set your…Jul 1Jul 1
Peter Su值得產品經理關注的領域- Product marketing麥肯錫在上週發表了《The growing importance of software product marketing managers》這篇文章,是多年來麥肯錫第一次提到 software product marketing manager…Jun 21Jun 21
Devashish Datt MamgaininArtificial Intelligence in Plain EnglishImplementing Generative AI — A Step-by-Step Guide for Product ManagersGenerative Artificial Intelligence (Generative AI) can be rightly called a dynamic force that is reshaping how products are conceived…Jan 8Jan 8
Efrat ShalemSpotlight on Product Marketing: A Startup’s First Must-Have for Marketing SuccessAs a startup founder, you have a lot on your plate. From fundraising to product development, countless tasks demand your attention…Dec 4, 2023Dec 4, 2023
Julie BrowninProject Product8 Ways to Set Up Your New PMM Team for SuccessTake this scenario. You started a new job. You are leading the product marketing (PMM) function. Luckily, you have one or two people on…Oct 26, 2023Oct 26, 2023
Div ManickaminProduct Marketing AllianceThe PMM team of our dreamsA team is a group of individuals coming together to make magic happen. That’s our dream team, our PMM team. My lucky 13. #winningtogetherSep 26, 2023Sep 26, 2023
Muhamad NurilhamAsuransi Perjalanan: Sahabat Tak Terpisahkan Petualangan AndaDi dunia perjalanan yang menakjubkan, di mana setiap perjalanan merupakan ekspedisi menuju hal yang tidak diketahui, asuransi perjalanan…Sep 17, 2023Sep 17, 2023
Div ManickaminProduct Marketing AlliancePositioning and messaging: The crux of the narrativeI love stories that connect and I love truly well positioned narratives. Easier said than done, says everyone in the world of product…Aug 26, 2023Aug 26, 2023