Andreas StröberginFuture of eCommerce·Feb 22The Advantages Of Using YouTube For Live ShoppingLive shopping, or livestream shopping, has lately taken the world of e-commerce by storm. It blends entertainment, product discovery and purchasing with a real-time feedback loop where consumers can get recommendations, interact and ask questions. …Nano Influencer2 min readNano Influencer2 min read
atisfyreach·Oct 11, 2022Go Viral With Nano-Influencers (Yes, You Heard Us Right!)The global influencer market is predicted to grow to 24.1 billion USD by 2025. Influencer marketing’s worth has increased so much that many brands are owned by influencers today. And one of the determining factors we resort to while choosing a perfect influencer for our brands is the follower count…Nano Influencer7 min readNano Influencer7 min read
Hypetrain·Aug 14, 2022Nano or micro, macro or mega influencers? Who is the ideal influencer?What’s the most popular type of influencer partnership? This is probably one of the most common questions asked by those who are just getting started with influencer marketing. The most honest answer is that all types of leaders are great for ad campaigns. …Nano Influencer4 min readNano Influencer4 min read
Yash Chavan·Jul 4, 2022Nano influencers: The secret weapon in your influencer marketing cavalryWhen brands start with influencer marketing, they naturally fall into the trap of wanting bigger and more popular influencers promoting their products. We all want clout and popularity, it’s natural. But it won’t get to sales and it will be massively unprofitable when you’re starting out. It’s wiser to smart…Nano Influencer5 min readNano Influencer5 min read
Mentionlytics·May 4, 2022Do Nano-Influencers Mean Increased Engagement?Social media influencers are a vital part of a comprehensive digital marketing strategy. Working with influencers can do more than increase your sales. Ultimately, influencer partnerships help you build your brand. So, how do you choose the right influencers to work with, and are influencers with the highest number of…Nano Influencer7 min readNano Influencer7 min read
atisfyreach·Dec 8, 2021How Nano-Influencers Can Boost Your Brand AwarenessNano-influencers are the latest inductees to hit the influencer marketing niche — social media users with as few as 1,000 followers but no more than 5,000. These digital citizens are known to consumers as “regular people” with exceptional social media skills and a natural aptitude for influence. Brands now recognize…Nano Influencer7 min readNano Influencer7 min read
BrandsNeed·Sep 21, 2021Five ways to collaborate with Nano InfluencersWhen the pandemic hit the world, everyone went the online route. With the increase in users on social media, it is obvious that the number of influencers would also increase. Businesses turn towards influencers as one form of social media marketing. Since influencers have a great relationship with their followers…Nano Influencer3 min readNano Influencer3 min read
Brandbassador·Jul 7, 2021Influencer Marketing in 2020: a Guide for Fast-Growing BrandsWhat exactly is influencer marketing and how can it help your business? In this article, we take a look at the benefits of creating an influencer marketing campaign, particularly for eCommerce brands. We’ll outline how to create the right strategy, plus some successful examples and existing case studies. What is Influencer Marketing? Through the…Nano Influencer9 min readNano Influencer9 min read
Brandbassador·Jul 2, 20217 Ways Nano Influencers can Help You Sell MoreOn the surface they are regular social media users — sharing pictures, videos and posts like the rest of us. Just everyday people with something to say. They probably have under 5000 followers, and they’re unlikely to even call themselves influencers. But when they talk, people listen. Their audience is…Nano Influencer3 min readNano Influencer3 min read
Brandbassador·Jul 1, 2021Influencer vs Ambassador Marketing: What’s the Difference?eCommerce brands have taken the world of business by storm, proving that brick-and-mortar shops are no longer the only way to get traffic through the door. In fact, we’d argue that online stores (especially during the pandemic) have become a healthier and safer alternative to everyday shopping. We know brands…Nano Influencer4 min readNano Influencer4 min read
