Dan FergusonOOH Campaign for Charles Schwab Investment ThemesTRG, on behalf of their client Charles Schwab, worked with Groove Jones to create a series of augmented reality (AR) enabled murals and…Jun 11
Orkhan RzayevHow Much Is the Cost of Advertising on Times Square Billboards in 2024?In the heart of New York City, Times Square stands as a symbol of vibrant energy, bustling crowds, and dazzling displays. Renowned for its…Mar 16
Marketing OutlierVenturing Out While Looking In.It’s been two years since I wrote here, and a lot has changed since then: I head the marketing team at one of the fastest-growing Fintech…Mar 30Mar 30
Dan FergusonA New Horizon in Advertising: A Closer Look at OOH Billboards and AR-Enhanced MediaIn the ever-evolving sphere of advertising, companies are perpetually exploring novel avenues to seize the interest and fascination of…Sep 10, 2023Sep 10, 2023
Bogdan PerkovNeboprint. ResearchIn the last article I briefly described the idea of the useful clouds synthesis in the sky. As it turned out, the idea itself is not new…Mar 18Mar 18
Dan FergusonOOH Campaign for Charles Schwab Investment ThemesTRG, on behalf of their client Charles Schwab, worked with Groove Jones to create a series of augmented reality (AR) enabled murals and…Jun 11
Orkhan RzayevHow Much Is the Cost of Advertising on Times Square Billboards in 2024?In the heart of New York City, Times Square stands as a symbol of vibrant energy, bustling crowds, and dazzling displays. Renowned for its…Mar 16
Marketing OutlierVenturing Out While Looking In.It’s been two years since I wrote here, and a lot has changed since then: I head the marketing team at one of the fastest-growing Fintech…Mar 30
Dan FergusonA New Horizon in Advertising: A Closer Look at OOH Billboards and AR-Enhanced MediaIn the ever-evolving sphere of advertising, companies are perpetually exploring novel avenues to seize the interest and fascination of…Sep 10, 2023
Bogdan PerkovNeboprint. ResearchIn the last article I briefly described the idea of the useful clouds synthesis in the sky. As it turned out, the idea itself is not new…Mar 18
WD From MarketingoalProbably The Poster In The World — Carlsberg | Best OOHThis is the story behind the world’s first billboard that allows people to actually get drunk.May 23, 2023
Vlad MihetinDeviant BlogArchitecting a Data-Driven OOH Platform — A Deviant Case StudyLearn how we built a scalable, data-driven Out-of-Home (OOH) platform for a European startup.Mar 6
360HoardingsNavigating Challenges in OOH Advertising Campaigns in IndiaOut-of-Home (OOH) advertising in India offers a wide array of opportunities to reach a vast audience and create impactful brand…Aug 17, 2023
