martino.agostiniMastering Performance Marketing: Integrated Strategies for Optimization, Placement, Innovation, and…In the fast-paced world of digital advertising, success hinges on the effective integration of several interdependent strategies. These…Sep 1
Lukas OldenburginThe Bounce“Paid Search” & “Organic Search” are useless Marketing ChannelsWhy Search Channels need to be split up to mean anything at allAug 255
Pedro Porto AlegreHow To Use Proper Targeting in MarketingThe digital age has given us lots of gifts with its data capabilities, however it has also undone decades of learning on how to reach…Apr 13Apr 13
khairulHow to Obtain a Meta Access Token for Reading Ads InsightsIf you want to automate the process of fetching Ads Insights data using the Meta (formerly Facebook) API, you’ll need to obtain an access…Aug 31Aug 31
Joshua KimThe Last Click Attribution Model Using BigQueryIn this article, you will explore how to easily aggregate the Last Click Attribution Model using BigQuery.Jul 8, 2023Jul 8, 2023
martino.agostiniMastering Performance Marketing: Integrated Strategies for Optimization, Placement, Innovation, and…In the fast-paced world of digital advertising, success hinges on the effective integration of several interdependent strategies. These…Sep 1
Lukas OldenburginThe Bounce“Paid Search” & “Organic Search” are useless Marketing ChannelsWhy Search Channels need to be split up to mean anything at allAug 255
Pedro Porto AlegreHow To Use Proper Targeting in MarketingThe digital age has given us lots of gifts with its data capabilities, however it has also undone decades of learning on how to reach…Apr 13
khairulHow to Obtain a Meta Access Token for Reading Ads InsightsIf you want to automate the process of fetching Ads Insights data using the Meta (formerly Facebook) API, you’ll need to obtain an access…Aug 31
Joshua KimThe Last Click Attribution Model Using BigQueryIn this article, you will explore how to easily aggregate the Last Click Attribution Model using BigQuery.Jul 8, 2023
Parul B.The Shift in Digital Marketing: Why Learning Performance Marketing is a Game-ChangerRemember when “digital marketing” meant crafting the perfect tweet or designing an eye-catching Instagram post? Those were simpler times…Aug 30
Tagir NurakhmetovHow to finally set up Meta Ads iOS14+ campaigns and receive conversions?You’ve developed a fantastic iOS app that you want people to discover. A logical marketing step is to run Meta (Facebook/Instagram) Ads…Apr 14
Source MediumHow to Provide Access to Meta Business Manager?Facebook Business (now Meta Business) gives you the privilege to add different types of users to your Business Manager based on your…Jan 23