Paweł Huryn5 GTM Principles You Should Know as a PMProven Go-to-Market principles with actionable frameworks and free templates4d ago
Canva EngineeringinCanva Engineering BlogUnderstanding a Diverse User Base with Frequency Segmentation at ScaleHow we developed a bespoke frequency-recency segmentation to understand our users’ diverse usage patternsMar 16, 20231
Paweł HurynThe North Star Framework 101The North Star Metric is an extremely simple, powerful concept. But it’s largely misunderstood.Sep 29, 20232Sep 29, 20232
Yitzi WeinerinAuthority MagazinePepsiCo’s Ciara Dilley On The 5 Best Ways to Drive Product GrowthBuild Purposeful Brands: People want to engage with brands that stand for something. At PepsiCo, we leverage our brands to create cultural…Jul 29Jul 29
Abhay PaliwalinBootcampCareer in Go-to-market Strategy or PM?Product management is a job that involves a lot of different tasks and responsibilities. It’s like being in charge of everything related to…Jan 3, 20231Jan 3, 20231
Paweł Huryn5 GTM Principles You Should Know as a PMProven Go-to-Market principles with actionable frameworks and free templates4d ago
Canva EngineeringinCanva Engineering BlogUnderstanding a Diverse User Base with Frequency Segmentation at ScaleHow we developed a bespoke frequency-recency segmentation to understand our users’ diverse usage patternsMar 16, 20231
Paweł HurynThe North Star Framework 101The North Star Metric is an extremely simple, powerful concept. But it’s largely misunderstood.Sep 29, 20232
Yitzi WeinerinAuthority MagazinePepsiCo’s Ciara Dilley On The 5 Best Ways to Drive Product GrowthBuild Purposeful Brands: People want to engage with brands that stand for something. At PepsiCo, we leverage our brands to create cultural…Jul 29
Abhay PaliwalinBootcampCareer in Go-to-market Strategy or PM?Product management is a job that involves a lot of different tasks and responsibilities. It’s like being in charge of everything related to…Jan 3, 20231
Adekunle Mayowa KadriDriving Product-led Growth with Data:In today’s data-driven world, leveraging data has become crucial for driving product-led growth. Data provides valuable insights into user…Jul 30
Allen Matthew GeorgeHow to acquire more users? — Fintech Product Acquisition strategyToday I’ll be exploring one of the most popular fintech products in India — Smallcase and a growth strategy with the aim of acquiring more…Oct 24, 2023
SofianValue First: The Key to Sustainable Product GrowthDeep dive article to uncover the risk of classic GTM strategy and unlock a value-driven approach to growth digital product.Jul 11
