Public Relations

In December 2022, I was honored to be featured in Authority Magazine‘s series, “The 5 Things You Need To Create A Highly Successful Career As A Public Relations Pro.” It was an exciting milestone for me and a significant moment in the journey of The Conscious Publicist, as it marked…

We’ve all heard of influencers as the new liaison between companies and consumers, especially in the beauty and lifestyle industry. The ease of transitioning from watching an influencer rave about a product to purchasing it with only a few clicks has changed the game completely. According to a Pew research…

When queer and trans people’s lives are in literal danger, brands and corporations need to rethink how to engage, empower and enable the LGBTQ+ community without meaningless slogans and empty promises. All sun blazing. Natasha Bedingfield’s “Pocketful of Sunshine” on repeat. More mimosas with 1% orange juice and 99% prosecco…

Let’s talk about Prince Harry PR. The Prince, of course, is no stranger to press coverage. Or controversy. Over the years his (many) drunken antics, drug taking, racist slurs, and scraps with photographers have made front page news. …

Unveiling the Blurred Lines Between Marketing, Propaganda, and Illusion in the Modern World Excerpt: Are marketers simply skilled illusionists, manipulating our desires and perceptions for their gain? Delve into the realm of marketing, propaganda, and illusion, as we question the authenticity of advertising in today’s world. Introduction: Welcome to the…

Publicity is key to brand awareness. Hi, this is Tami Patzer from Blue Ocean Authority. And I’ve shared my messages from the stages at Harvard Faculty Club to Nasdaq, Coca-Cola, and Microsoft. And I want to talk to you about how does publicity help brand awareness. …

Quick summary from Part 1. I got involved in the Louis Tomlinson Labyrinth through some female friends of mine who insisted there was a big story that I needed to understand. I became interested in him a few years ago but only got curiously involved once I heard his new…

The rapidly evolving and complex nature of the blockchain industry necessitates the engagement of a PR agency to help companies differentiate themselves and establish credibility. Companies involved in various aspects of the cryptocurrency and blockchain sectors, including startups, established enterprises, ICOs, and exchanges, can benefit from partnering with a specialized…

The Hidden Pitfalls of Choosing a PR Firm: What They Don’t Want You to Know Choosing a PR firm is like going on a first date. PR firms will put their best foot forward, presenting only the most appealing aspects of who they are. However, in this case, you’re not…