Pratik KalamThe Branding Dilemma: What Jaguar’s Rebrand Tells Us About Modern MarketingJaguar, a name synonymous with British luxury and automotive elegance, has recently embarked on a bold rebranding journey. This effort…Nov 23
Kaneesha RanadeOlipop: A Case Study in Rebranding and ResilienceThe Story Behind Olipop Olipop’s journey is a remarkable tale of perseverance and reinvention, spearheaded by its visionary founders, Ben…Dec 23
Chiara ParkerJaguar’s Rebranding Roar Falls Flat: A Cautionary Tale of “Woke” Messaging and Misplaced Prioritieshttps://www.youtube.com/shorts/wUu4Q0jsHcsNov 24Nov 24
Jenny HendersonHow to Launch a Rebrand the Easy WayYour post-rebrand launch strategyJul 14, 2023Jul 14, 2023
Damien BradshawJaguar Traded Power for Pandering… and It’s Embarrassing AFYou heard me. Jaguar — the sleek, roaring beast of the automotive world — decided to reinvent itself, and in doing so, neutered its own…Nov 211Nov 211
Pratik KalamThe Branding Dilemma: What Jaguar’s Rebrand Tells Us About Modern MarketingJaguar, a name synonymous with British luxury and automotive elegance, has recently embarked on a bold rebranding journey. This effort…Nov 23
Kaneesha RanadeOlipop: A Case Study in Rebranding and ResilienceThe Story Behind Olipop Olipop’s journey is a remarkable tale of perseverance and reinvention, spearheaded by its visionary founders, Ben…Dec 23
Chiara ParkerJaguar’s Rebranding Roar Falls Flat: A Cautionary Tale of “Woke” Messaging and Misplaced Prioritieshttps://www.youtube.com/shorts/wUu4Q0jsHcsNov 24
Damien BradshawJaguar Traded Power for Pandering… and It’s Embarrassing AFYou heard me. Jaguar — the sleek, roaring beast of the automotive world — decided to reinvent itself, and in doing so, neutered its own…Nov 211
Juliana LimREBRANDING YOURSELF FROM SCRATCHWhen life gets tough and suddenly an identity crisis hits us like a storm, the first thing we usually do is identity shift.Dec 22, 20232