Twitter’s Recommendation Algorithm — Explained!
Let’s do a brief non-technical breakdown! — Twitter has open-sourced one of its most prized possessions — the recommendation algorithm! Every day, Twitter serves over 150 billion Tweets to people’s devices. Every day, people post over 500 million Tweets. The recommendation algorithm shows you only a handful of top tweets that are relevant and engaging for you. So how does the algorithm select Tweets that end up on your For You timeline?