Remarketing

I Helping Guide for All E-commerce to Maximize their Campaign Return — Christmas is the busiest period for all businesses, but for e-commerce companies, it's on a whole new level. After all, it's the biggest holiday of the year. Not to mention the new year event is also tied together. Consumers are rushing to buy gifts while companies are competing to get…

When users first visit your site, they don’t always take the desired action. Someone is looking for more information, and someone needs to be pushed to a decision. For others, it’s enough just to remind them about the product that they browsed on the site earlier. There is retargeting for…

Retargeting and remarketing are important digital marketing tactics. They position your messages in front of target audiences who are already familiar with your brand. While these aren’t new concepts, strategies and approaches continue to shift and evolve with the ever-changing digital landscape. Retargeting vs. Remarketing Marketers often use the terms “remarketing” and “retargeting”…

Attract Traffic, Retarget, Rinse & Repeat — Blog Series Overview Shopify is one of the world’s largest, if not the largest, e-commerce platforms. At the time of writing this article, there were more than 1.5 million Shopify merchants and 3.75 million Shopify websites. This number is growing exponentially every year. However, almost 50% of these stores are small in terms…

Imagine seeing a billboard advertising “Best Italian Shoes” as you drive by after picking your kids every day from school. One day, the thought of getting a new pair of Italian shoes might cross your mind. In fact, you’ll likely stop by one of those days to check out the…

The secret sauce is the Target Audience Selection — Blog Series Overview Shopify is one of the world’s largest, if not the largest, e-commerce platforms. At the time of writing this article, there were more than 1.5 million Shopify merchants and 3.75 million Shopify websites. This number is growing exponentially every year. However, almost 50% of these stores are small in terms…

Dive Deeper Go Bolder Blog Series Overview Shopify is one of the world’s largest, if not the largest, e-commerce platforms. At the time of writing this article, there were more than 1.5 million Shopify merchants and 3.75 million Shopify websites. This number is growing exponentially every year. However, almost 50% of these stores…