Retail Technology

In today’s competitive retail landscape, it’s more important than ever for businesses to focus on the customer experience. Customers want personalized, engaging experiences that cater to their individual needs and preferences. To meet these expectations, retailers are turning to Salesforce, a powerful customer relationship management (CRM) platform that can help…

Image recognition (IR) tech has been around for some time, and when it was first introduced it sounded promising. From simplifying stock counts to streamlining in-store audits, image recognition set out to be an essential tool for optimising retail execution and enhancing the customer experience. However, there remain certain drawbacks…

With the rapid development of AI technology, it has become increasingly capable, sometimes even surpassing human abilities in certain areas, which has resulted in many different types of businesses utilizing AI in various ways. Recently, Generative AI has become a well-known technology, with many companies introducing their own Generative AI…

By: Aubrie Pagano + Naomi Goez Just when it seemed like it couldn’t get any harder for brands to find and keep customers, the FTC proposed a bill two weeks ago that would potentially prohibit marketers from creating auto opt-in marketing flows on their website. It’s not an over-statement to…

In today’s fast-paced business environment, having timely and relevant information is crucial for successful decision-making. One of the most important data sets for brick-and-mortar businesses, especially in bustling metropolitan areas like New York City, is foot traffic data. Understanding how many potential customers are passing by and entering your shop…

Blockchain technology is playing a significant role in advancing the retail market to enhance sales and simplify transactions. Read on to learn how blockchain technology is shifting gears in the retail and consumer goods industry and discover QANplatform’s role in simplifying operations and securing the future of the retail sector. An Introduction to the Global Retail and Consumer Goods Industry …

The re-emergence of conversational AI is the next frontier in every aspect of our lives. Even Google is considering upending its traditional search results for a ChatGPT-style conversation, showing that the future of search is conversational. Although the fashion industry has experimented with chatbots before, the release of Open AI’s…

Metaverse seems to be the buzzword ever since Facebook announced its name change to Meta to highlight the company’s focus on building a Metaverse. This led to an avalanche of interest in Metaverse-related projects with global Google searches for “metaverse” going up by 7200% in 2021. …

As the world continues to embrace digital transformation, the $70 billion (per annum in US) TV advertising industry is undergoing a major evolution. Digital advertising channels are fast replacing traditional TV advertising, and retail media is emerging as a key player in this disruption. …