Bernardo LaresSelect the right MMM candidate based on your specific criteria and business knowledgeChoosing the right Marketing Mix Model (MMM) is a daunting task, especially when faced with hundreds of potential models to consider. The…May 241
Xijian LimTunable Lightweight MMM: using google’s new marketing mix model with added functions.Google’s lightweight MMM is a great code base and package if you need to perform Marketing Mix Modelling on your KPI. It handles up to 2…Jun 19, 20233
Carlos Armando Marcano VargasAdding A Logging Middleware To A Robyn App | PythonIn this article we are going to build a logging middleware with Robyn. So, every time a request is made to the server, it will show the log…Jan 24Jan 24
DP6 TeaminDP6 USWhat is the best MMM tool for your company? An evaluation of LightweightMMM, Orbit, and RobynMarketing mix models (MMM) rely on statistical techniques, such as multiple linear regression, to analyze historical time series data and…Aug 2, 20235Aug 2, 20235
Carlos Armando Marcano VargasAdding A Rate Limiter Middleware To A Robyn Server | PythonIn this article, we are going to learn how to add a rate limiter middleware to a Robyn server through robyn-rate-limits, a plugin developed…Dec 31, 2023Dec 31, 2023
Bernardo LaresSelect the right MMM candidate based on your specific criteria and business knowledgeChoosing the right Marketing Mix Model (MMM) is a daunting task, especially when faced with hundreds of potential models to consider. The…May 241
Xijian LimTunable Lightweight MMM: using google’s new marketing mix model with added functions.Google’s lightweight MMM is a great code base and package if you need to perform Marketing Mix Modelling on your KPI. It handles up to 2…Jun 19, 20233
Carlos Armando Marcano VargasAdding A Logging Middleware To A Robyn App | PythonIn this article we are going to build a logging middleware with Robyn. So, every time a request is made to the server, it will show the log…Jan 24
DP6 TeaminDP6 USWhat is the best MMM tool for your company? An evaluation of LightweightMMM, Orbit, and RobynMarketing mix models (MMM) rely on statistical techniques, such as multiple linear regression, to analyze historical time series data and…Aug 2, 20235
Carlos Armando Marcano VargasAdding A Rate Limiter Middleware To A Robyn Server | PythonIn this article, we are going to learn how to add a rate limiter middleware to a Robyn server through robyn-rate-limits, a plugin developed…Dec 31, 2023
Gufeng ZhouMore precision in MMM-experiment calibration with Robyn from Meta Marketing ScienceDetails of the new contextual calibration with immediate & carryover response in Robyn v3.8.Nov 24, 2022
Carlos Armando Marcano VargasBuilding a Visitor Tracker With Robyn and React| PythonIn this article, we are going to build a Visitor Tracker with Robyn and React.Dec 18, 2023
Valeriy BabushkinMarketing Mix ModellingEvery time I talk to marketing specialists for more than half an hour, we discuss the problem of marketing budget allocation and…Nov 1, 20222