Why Brands Should Think Twice About ‘Engaging Their Audiences’Andy Hunns, creative director at Clinic, asks whether it’s short-sighted for brands to exclusively target their set audience
Una peculiar historia del rugbySeguramente no sea muy objetivo, es más, soy un tremendo radical en este tema. Hablaré sobre un deporte…
It’s OK to be devastated by our loss to JapanFor some this is an obvious headline, but for others its a point of contention. After all, rugby is just a game, an otherwise inconsequential entertainment and more so as you consider the fist-full of big issues facing South African society at the…
Esports ApartheidHow the recent WCS changes have only furthered competitive SC2’s racist underbelly.In 1981 the term ‘pro-gamer’ would perhaps best describe The King of Kong: A Fistful of Quarters soon-to-be-star Billy Mitchell - and little else. This was a time before the globalisation…
Регбист-программист в Китае. Неделя 1.Вот я и перебрался в Китай. До этого в Китае я не был, да и вообще в Азии был один раз, если не считать поездку в Алма-Ату в 10 классе: два года назад я провел в гостях у Таси в Корее 10 дней. Так что сейчас впечатлений море и хочется ими поделиться, пока они н…
Rugby, design and Greek islandsPhew, the last two months in Londontown have flown by. We’ve been super busy with plenty of rugby watching, ogling over design products we’ll never be able to afford, catching up with friends (whilst watching rugby) and most importantly to me has been the arrival of Jed to…
