Scott Ott#8 Retail Moment: Gaining Another JewelI had just finished reviewing the features and benefits of the 27" iMac with a young woman who started out quite skeptical about switching…Aug 15, 20161Aug 15, 20161
Scott Ott#7 Retail Moment: $20 Million WifeManny and I had been discussing a new desktop computer for five or 10 minutes when his wife, Maureen, appeared. They were both a bit older…Aug 14, 2016Aug 14, 2016
Scott Ott#6 Retail Moment: Mouths of BabesMy ID badge for the store clips to my belt. Its main purpose is to unlock secure doors and register my passage through them. It includes a…Jul 24, 2016Jul 24, 2016
Scott Ott#5 Retail Moment: Loving WomanThe young woman asked me a few questions about the Macbook Pro laptop, and then mentioned that she wanted to buy it as a surprise for her…Jul 23, 20161Jul 23, 20161
Scott Ott# 4 Retail Moment: Learning to SaveThe tiny boy bounded up to the table of iPads, his parents trailing close behind. It was his birthday, and the freshly-minted 11-year-old…Jul 18, 2016Jul 18, 2016
Scott Ott#3 Retail Moment: Delighting OthersA man who lives in Mexico City most of the year came into my Texas store with his extended family. I didn’t get a full count, because they…Jul 18, 2016Jul 18, 2016
Scott Ott#2 Retail Moment: Hearing in SilenceHelped a customer who could neither hear nor speak to choose the right laptop computer. He wrote little notes to me on a piece of paper. I…Jul 18, 2016Jul 18, 2016
Scott Ott#1 Retail Moment: Computer ExpertHelped a couple choose an all-in-one computer for her work. The man said he knows nothing about computers.Jul 18, 2016Jul 18, 2016
