Emma ThompsonEGX London 2023: A Consumer Brand Marketeer’s PerspectiveIt’s been two long years since the UK flung open its doors to the world of exhibitions and conferences, casting aside a year of virtual…Oct 20, 2023Oct 20, 2023
Emma ThompsonThe Evolving Landscape of Marketing Performance-Based Nutritional ProductsConsumers’ priorities when it comes to food shopping have evolved significantly in recent years. The decision-making process is intricate…Sep 21, 2023Sep 21, 2023
Evan RutchikEvan Rutchik on The Innovations Behind Shopper MarketingEntrepreneur Evan Rutchik , Founder and CEO of Local Factor Group has made a career in large part of his ability to anticipate innovation…Jul 5, 2023Jul 5, 2023
EvanrutchikEvan Rutchik on The Innovations Behind Shopper MarketingEntrepreneur Evan Rutchik , Founder and CEO of Local Factor Group has made a career in large part of his ability to anticipate innovation…Jul 5, 2023Jul 5, 2023
Jessica A.Looking and seeing are two different things — what all marketers should knowA few years back I was doing some shopper research at a retailer in Sweden, having recruited shoppers willing to wear eye-tracking glasses…Jun 9, 2023Jun 9, 2023
Ramer Ian Dela PenaStep-by-Step Guide to Starting a Shopee Affiliate Marketing with Involve AsiaAre you looking to start a Shopee affiliate marketing campaign using Involve Asia? Look no further! This guide will walk you through the…Dec 21, 2022Dec 21, 2022
ConceptSauce.comSpike in Private Label and how is it affecting Brand Owners.What is keeping brand managers awake at night?Nov 23, 2022Nov 23, 2022
AMAFrom Gaga to GoldfishBrand collaboration is the new innovation for marketersAug 23, 2022Aug 23, 2022
To Boldly GoThe Rise of D2C: What the Modern Shopper Really WantsIn the past few years, a new generation of disruptive start-ups has emerged, and they are forcing traditional brands to re-think how they…Jul 18, 2022Jul 18, 2022