UX Design

Evaluating & Redesigning the user search flow — Introduction In this case study, I, Vinayak, worked on an Evaluative design project focused on the ‘User search flow’ of the Bigbasket app. Through the utilization of heuristic principles and primary and secondary research, I concluded that the UI/UX of the app required a redesign. In this document, I will discuss…

Introduction As a designer, I was pleasantly surprised when I landed a job at a finance company. At first, I was unsure about how my skills would translate to this industry, but I quickly discovered that designing for finance is both exciting and demanding, requiring a unique level of detail and…

When I tell people I’ve studied neuroscience, their first reaction is WOW that must have been so hard. They’re not wrong, neuroscience was a tough subject to learn but the most interesting as well. From delving deep into the depths of neural networks to the vast complexities of human emotion…

Talking about what is 60–30–10 rule | How to apply | Why to apply | Some useful tools If you’re a UI designer, you know that choosing the right colors is crucial to create a visually pleasing and effective user interface. The 60–30–10 Principle is a popular rule of thumb…

Introduction Hii, have you ever felt frustrated on forgetting the important dates and felt guilty for missing that, well this is what my first case study is all about I took it as a challenge to introduce the schedule messages feature on WhatsApp, because I believed it as a necessary feature…

Wireframing ! Hello ! The second part of my pre-work is to create low and mid-fidelity wireframes for an app. I chose to work on Headspace, an app that provides guided meditation resources. Below is the user flow, from the landing page to the launch of the chosen meditation. Lo-fi wireframe The…

About SF Shop Smartfren’s online marketplace where they not only sell mobile number and handphone products, but also personal necessities such as makeup, toys, stationery, medicine, and many more. Background In this case study, I was tested to carry out 3 responsibilities of UI/UX Expert, namely applying design thinking, designing wireframes, and forming prototypes…

Developing a shared understanding — Design systems. Possibly the most overused, inflated, and yet poorly understood term in product development. It’s a term that might make your eyes glaze over if you’re not in the world of design or development. But stay with with me, because design systems can be like the secret sauce that…

Nubank App — “The wireframe directly displays the structure of the product, providing an idea of the user experience and determining the best course of action to lead the project to success.” The Challenge For this second challenge of the prework, we were asked to create a wireframe User Flow version of the application chosen…