Deepak HegdeValue Engineering — The Heart of Value-Led-Growth Strategy For B2B SaaS CompaniesGlobal SaaS market is expected to grow from USD 130 billion in 2021 to USD 716 billion in 2028 at a CAGR of 27.5% (source: Fortune…Jan 28, 20231
InImpactoversebyKala Philo3 Reasons Why the Traditional Marketing Funnel is BrokenAnd what to do about it.Nov 7, 2022
InImpactoversebyKala PhiloIs Your Content Marketing Stuck?If so, you are not alone.Nov 7, 2022Nov 7, 2022
AwwareValue proposition canvas: comprehensive guide with examplesValue proposition is a clear and concise statement that summarizes measurable benefits your customers will receive when purchasing the…Jun 30, 2021Jun 30, 2021
InImpactoversebyKala PhiloThree Strategies To Fix Your ContentMake your messaging irresistibleNov 7, 2022Nov 7, 2022
Deepak HegdeValue Engineering — The Heart of Value-Led-Growth Strategy For B2B SaaS CompaniesGlobal SaaS market is expected to grow from USD 130 billion in 2021 to USD 716 billion in 2028 at a CAGR of 27.5% (source: Fortune…Jan 28, 20231
InImpactoversebyKala Philo3 Reasons Why the Traditional Marketing Funnel is BrokenAnd what to do about it.Nov 7, 2022
AwwareValue proposition canvas: comprehensive guide with examplesValue proposition is a clear and concise statement that summarizes measurable benefits your customers will receive when purchasing the…Jun 30, 2021
InImpactoversebyKala PhiloThree Strategies To Fix Your ContentMake your messaging irresistibleNov 7, 2022
InImpactoversebyKala PhiloThe Customer For Life (CFL) Trust Content Marketing FunnelIn the last couple of posts, I covered the research behind why your content marketing may be stuck, including 3 reasons why the traditional…Nov 7, 2022
InIPG Media LabbyRichard YaoFrom Fake Meat to Dry January: The Rise of Conscientious ConsumptionHow value-driven consumers are pushing forward food and beverage innovationsAug 12, 20221
Gerri KnilansDo Traditional Marketing Values Still Matter in a Digital World?When it comes to marketers, there are two basic groups of professionals. The first, considered the “old guard,” takes a traditional…Jun 29, 2021
