Thakur Rahul SinghinWinkl InsightsBuilding the future of collaborations in a $400bn/year industry: WinklOne of the odd and exciting things about building a startup is that you and your team get to define the ambition and scale at which you…Oct 2, 2020
Thakur Rahul SinghinSuperfansHow to create exciting perks and benefits for your superfansGetting this right is the most important step is ensuring you are able to convince your superfans to part with their money to support you.Apr 27, 2020
Thakur Rahul SinghKeeping your influencer marketing relevant during Covid-19For most brands, the last month has been disastrous. Broken supply chains, lakhs of affected employees on the ground, revenues nose diving…Apr 17, 2020Apr 17, 2020
Thakur Rahul SinghinWinkl InsightsHow paying our creators upfront improved the output and reduced our workAs we built out the Winkl app over a few months and were going into testing, one of the requirements we had was to seed the app with…Jul 5, 2019Jul 5, 2019
Thakur Rahul SinghinWinkl InsightsThe influencer wave is coming!There was a time (some still do) when companies that built tools (Apple, Microsoft) used to target business owners, software engineers…Dec 17, 2018Dec 17, 2018
Thakur Rahul SinghinWinkl InsightsBuilding the future of collaborations in a $400bn/year industry: WinklOne of the odd and exciting things about building a startup is that you and your team get to define the ambition and scale at which you…Oct 2, 2020
Thakur Rahul SinghinSuperfansHow to create exciting perks and benefits for your superfansGetting this right is the most important step is ensuring you are able to convince your superfans to part with their money to support you.Apr 27, 2020
Thakur Rahul SinghKeeping your influencer marketing relevant during Covid-19For most brands, the last month has been disastrous. Broken supply chains, lakhs of affected employees on the ground, revenues nose diving…Apr 17, 2020
Thakur Rahul SinghinWinkl InsightsHow paying our creators upfront improved the output and reduced our workAs we built out the Winkl app over a few months and were going into testing, one of the requirements we had was to seed the app with…Jul 5, 2019
Thakur Rahul SinghinWinkl InsightsThe influencer wave is coming!There was a time (some still do) when companies that built tools (Apple, Microsoft) used to target business owners, software engineers…Dec 17, 2018
Thakur Rahul SinghinWinkl InsightsMove over celebs! Micro-Influencers are here (>15% CTR!)Yes! It’s the age of the micro-influencers and they are going to be the future of influencer marketing. In 2018 and going forward, brands…Dec 10, 2018
Thakur Rahul SinghinWinkl Insights1000 Creators on Winkl | A reach of 3 million people — One year!A little over a year ago, on 7th May 2017, we released the first version of Winkl (in its current form). Prior to that for about 12 months…Jul 15, 2018
Thakur Rahul SinghinWinkl InsightsMilestone #1 — The first customer.Building a startup into a real business is hard. And often, an important milestone is getting your first customer. That is when the rubber…Jun 18, 2017