Xekera Systems

The digital world is in a continual state of flux, with trends, platforms, outlooks, and landscapes changing at warp speed. A significant shift in the digital landscape is on the horizon — and it’s coming in the form of the metaverse. This vast network of virtual realms is set to…

The best way to drive people to your website or landing page is to create great content. Whether you write a blog or craft an infographic, the content should be relevant and attention-grabbing. Once upon a time hitting those points in your content would have been enough. But not anymore…

What Are Display Ads: A Complete Guide for Digital Marketers I used to run an ecommerce company that spent $40k monthly with Google and Microsoft Ads — primarily on search. …

The Internet of Things (IoT) is a real-time connection and synchronization of various electronic devices. The IoT implementation depends on a reliable network that interconnects all its components with a central controller console. …

Mark Spera is a digital marketer from San Diego. He loves nerding out on new tech, eating pizza, and he’s the founder of Growth Marketing Pro and GrowthBar. The 7 Biggest SEO Trends for the Year 2022 The search engine optimization (SEO) world is always changing, and 2022 is already shaping up to be an exciting year for the…

There is no stopping what will happen next in technology. Every day you will encounter a brand-new technical development that will surprise you with its beauty. As you take your time to come to terms with this, another one will appear, and so on. …

Looking for a full-funnel strategy to generate more B2B leads? You’ll need to target your ideal customer with precision, maintaining a consistent multi-channel messaging strategy from the top of the funnel to the bottom (including post-funnel). After reading this guide, you’ll know: Where your customers are. How to determine the…

Adding web accessibility to SEO practices helps build a solid website foundation for search engine marketing. Here’s how. SEO and UX practices have helped to build a solid website foundation for search engine marketing. …

There is no stopping what will happen next in technology. Every day you will encounter a brand-new technical development that will surprise you with its beauty. As you take your time to come to terms with this, another one will appear, and so on. …