The end of change management
And the rise of Change Agility
The time has come to forget the current paradigm of change management. In an increasingly VUCA world, large strategic plans become obsolete before they are implemented. There is a mismatch between the pace of external change and the speed of adaptation of companies and organizations. Nokia, Kodak and Blockbuster are good reminders.
And this happens because they still live the paradigm of Change Management. In his book “The Science of Successful Organizational Change”, Paul Gibbons suggests a new paradigm that we at Target Teal already see emerge and are actively promoting. Now we can borrow the name he proposed. Change-Agility. Comparing the current paradigm of Change Management with this paradigm we have:
A distributed change management
In the new paradigm the capacity to promote change is spread out in the organization. Situations where experts and consultants are called on to make magic and change the minds of people who are resisting the “Great Plan of Digital Transformation of the Organization” ceases to make sense.
Individuals scattered throughout the organization have the capacity and autonomy to promote change and remove barriers. If you are interested in promoting an organization that has agility for change, consider adopting a method such as Cultural Design or promoting self-organization with the O2 method.
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