The VUCA world is here. Are you ready?

Davi Gabriel
Target Teal
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2 min readJul 10, 2017

The world is becoming increasingly Volatile, Uncertain, Complex, and Ambiguous.

Consider the refugee crisis. Or our incapability to deal with terrorism. Old tools aren't enough to cope up with the new. And who is tackling all the most relevant issues of mankind? Organizations.

It is in our hands to reinvent ourselves and adopt new social technologies that foster better collaboration, transparency, adaptation and effectiveness.

Here are 3 things that need some rethinking: strategy, organizational culture, and goals.

Strategy in a VUCA world

The end of an era

Guess what? Traditional strategic planning doesn't work in the VUCA world.

Stop talking about organizational culture change

And start doing it

Changing culture is not about planning and thinking. It's about experimenting and iterating.

How to set goals and kill your business

The standard recipe for success may lead you to failure

One more to the list: goals can lead you to ruin.

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Target Teal helps other organizations and individuals to adopt new evolutionary practices and reinvent themselves. Check our website to learn more.

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Davi Gabriel
Target Teal

Org Designer at Target Teal. Facilitator, culture hacker and psychonaut.