Standing out from the crowd of the Electric Charging Market

Daniel Wakeford
tau-blog
Published in
3 min readJul 19, 2019

The unique features of TAU and why sharing electricity is the way forward.

At the moment, the electric charging market is being dominated by companies, with many of the charging stations only accessible at public places such as train or gas stations (statistica.com). The companies provide the hardware, they dictate the service and mandate prices. Which means, that everyone who is using their charging stations, has to comply to their conditions. This can add to a very uncompetitive market in terms of pricing. It can lead to influxed prices and in some cases, to unhappy customers.

So what if this could be changed? What if the owners of charging stations can decide the price and share their charging service with their customers whilst also making a profit? What if the charging stations could be located easily via an integrated app? What if there would be an actual 24-hour live support among other great features? And most importantly, what if you could charge your vehicle at almost any place, not just public places?

Let us introduce TAU: A new approach to using charging stations

Let’s take the growing market in Germany as an example: In the private sector, 60% of car owners have a garage or a private parking lot. So by providing public access to a privately owned electric charging station, TAU manages to get the best of both worlds:

Fair pricing and a great user experience. Owners of charging stations have the option to define their own price and users of the service may locate them through the mobile App. Users can give feedback and rate charging stations after using it. This is to make sure that the feedback is genuine and trustworthy.

Providing a great user experience

The mission of TAU is to provide a smooth running peer-to-peer service, which is why it wants to reduce waiting times for charging. The drivers of vehicles can plan their charging times in advance by using a reservation management. This way, the charging will be scheduled and the driver gets notified through push notifications when their charging session is about to start.

This cannot be found in other charging networks and this is what makes TAU so unique and easy to use. TAU is all about a sharing economy, which makes for fair pricing. Combining a user friendly interface with easy to use features is another thing that sets TAU apart from other e-charging companies. Whether you want to charge your E-Car, E-Bike or E-Scooter, TAU let’s you take control.

If you are the provider of a charging station:
You control the pricing and may decide which services you wish to offer. You can monitor your station with the TAU Management System.

If you are a driver:
You can easily find the next charging station and charge your e-vehicle, use additional services, join a queue, give feedback and receive 24 hour live support.

Many more capable characteristics can be found on the App and the Management System, so should you have any questions, please feel free to contact us.

TAU: Share electricity. Charge with comfort.

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