Build Your High-Growth Practice: Unleash the Potential of Emerging Technologies

Contributed by Courtney Grigsby, Global High-Growth Content and Communications Manager at TD SYNNEX

Photo by Jopwell

Technology has transformed the way we live, work, and interact with each other. From smartphones to artificial intelligence, the world of technology is constantly evolving and businesses are taking advantage of these advancements to gain a competitive edge. While the opportunities are endless, knowing where to start or what solutions to prioritize can present challenges.

According to Gartner, the global IT market is projected to reach a value of $4.6 trillion in 2023, which is a 5.5% increase from 2022. Even with today’s ongoing economic turbulence, regions worldwide are projected to experience positive IT spending growth in 2023.

Countless opportunities exist for businesses to thrive in the tech space. Whether it’s creating innovative products, leveraging data analytics, or embracing automation — high-growth technology has opened up a host of possibilities for businesses of all sizes and industries.

Defining “High-Growth”

High-growth technology refers to sectors, industries, and specific technologies that are experiencing rapid and significant growth in terms of adoption, revenue, market value or overall impact. These high-growth technologies are disrupting traditional business models and transforming customer experiences, and leveraging them to your advantage creates new opportunities for innovation, investment, and business development.

We’ve gathered intelligence from a number of sources to demonstrate what some of the most rapidly expanding high-growth technology sectors are worth as of 2022:

• Cloud: $484 billion
• Data/Analytics: $272 billion
• AI: $120 billion
• IoT: $201 billion
• Security: $166 billion

While there’s plenty of promise for technology companies to anticipate when adopting high-growth tech, integrating the technologies into the fabric of your business operations isn’t as straightforward as it seems. Substantial barriers — including the IT skills gap, overhead costs, scalability, and limited resources to name a few — sometimes get in the way.

Emerging Technology Challenges Lead to High-Growth Opportunities

Evolving IT consumption habits creates both opportunities and challenges for our customers and vendors. TD SYNNEX helps our partners determine which emerging technologies will deliver the greatest business impact, and how to leverage innovation to stay ahead of their competition.

Let’s take a closer look at the new TD SYNNEX enablement opportunities and aggregated solutions that we’ve recently launched — tapping into the highly effective, opportunistic set of high-growth technologies:

In-Demand Cloud Offerings

Solutions simplify the process behind optimizing and managing applications and workloads for end users. And we have the right enablement tools to assess and transform our partners’ practices; whether their focus centers on selling cloud solutions from specific vendors or unique needs catered to vertical markets, ultimately ensuring they offer the highest caliber cloud solutions their customers are demanding today.

• (Available Globally) Microsoft Cloud Partner Program (MCPP) Practice Builder: In March 2022, it was announced the Microsoft Partner Network programs would evolve to meet the changing needs of customers. TD SYNNEX’s Channel for Microsoft now includes seven paths closely aligned to Microsoft’s revised partner program, providing you with access to opportunities that drive progression toward earning a solutions designation for your business.
• (Available in North America) VMWare vSphere+ Practice Builder: A multi-cloud workload platform, VMware vSphere+ delivers benefits that go along with on-premises workloads. The new Practice Builder paths help you learn how cloud-hosted Virtual Desktop Infrastructure (VDI) delivers flexibility, agility and security to elevate employee working experiences.

Bridging the Gap Between IT, OT and IoT

From agriculture and education to retail and healthcare, we offer a variety of solutions and enablement resources to help achieve specific use cases across various industries that bridge the data analytics, Artificial Intelligence (AI) and IoT ecosystem.

• (Available Globally) Data & IoT Practice Builder: As we highlighted earlier, the IoT market presents businesses with a $201 billion opportunity. The Data & IoT Practice Builder supports you with the step-by-step process behind integrating data as a strategic part of your business. Now, you have the option to enroll in a self-paced learning journey or a one-to-many workshop with business transformation consultants to guide the process.
• (Available in North America) NVIDIA Practice Builder: NVIDIA’s innovative accelerated computing technologies are being utilized by companies all over the world to power today’s modern applications, including AI, visualization and autonomous machines. We have added two new NVIDIA Practice Builder paths that help you enhance your partnership with NVIDIA, better understand their solutions, grow your capabilities and discover go-to-market strategies aligned to your customer base.
• (Available in North America and Europe) IoT Aruba & EnOcean on Azure Solution: The global smart space market is projected to reach a value of $107.42 billion by 2030. Smart spaces are physical locations, like office buildings, for example, equipped with networked sensors to give managers better visibility into the current location’s conditions and usage insights. The IoT & EnOcean on Azure Solution allows you to build a smart space solution — providing a complete and detailed view into your office environment to help you efficiently manage the building conditions. Insights include resources such as air quality, desk occupancy, and temperature.
• (Available in North America) Vision AI Solutions for Smart Spaces: A staggering $2 trillion opportunity lies in computer vision. And billions of cameras can be found worldwide. By adding the infrastructure available in Vision AI, you can make cameras intelligent with automation capabilities to run your business with maximum efficiency.

Defending Your Organization Against Threat Actors

The IT Security threat landscape is constantly evolving. Our team of experts and broad vendor portfolio help you stay ahead of the curve, ensuring your customers are protected from threats in the channel with innovative security solutions.

• (Available in Europe) Cisco Managed Service Provider (MSP) Practice Builder: Managing client security is the ultimate goal for MSPs, and the Cisco Secure MSP program streamlines how MSPs purchase security products for their customers. To simplify the process and help you get started, our 12-week-long workshop provides you with insights on the right Cisco networking and solutions that enable you to focus on your business priorities.
• (Available in North America, Europe, and Asia Pacific and Japan) SMB Fraud Defense on Azure: Cyberattacks caused by compromised employee passwords cost organizations $383,365 on average. However, a proactive security solution makes all the difference in terms of cyber threat prevention. Our Small and Midsize Business (SMB) Fraud Defense Solution helps you detect and prevent potential cyber-attacks, increasing your security posture while reducing risks for customers in their day-to-day cloud operations.

Guidance from the Center of the IT Ecosystem

As a leading distributor and solutions aggregator for the IT ecosystem, TD SYNNEX is uniquely positioned to help businesses stay ahead of the technology curve. We partner with the entire technology ecosystem to manage relentless transformation and evolve to capture opportunities ahead.

Get started today and elevate your customer experiences with the TD SYNNEX Practice Builder learning paths, and our pre-configured Aggregated Solutions.