Team Human
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Team Human

The Ends Never Justify the Memes

Viral media always has social costs

Image: gremlin/Getty Images

We can’t engineer a society through memetics the way a biologist might hope to engineer an organism through genetics. To do so would bypass our higher faculties, our reasoning, and our collective autonomy. It is unethical, and, in the long run, ineffective. It’s also deliberately antihuman.




Team Human is a manifesto — a fiery distillation of preeminent digital theorist Douglas Rushkoff’s most urgent thoughts on civilization and human nature.

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Douglas Rushkoff

Douglas Rushkoff

Author of Team Human, Present Shock, Throwing Rocks at the Google Bus, Program or Be Programmed, and host of the Team Human podcast

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