The P7S1 OKR Day: Enhancing Collaboration and Innovation through OKRs 💡👩‍🎓

Tech@ProSiebenSat.1
ProSiebenSat.1 Tech Blog
3 min readJun 4, 2024

Recently, we hosted the second edition of our P7S1 OKR Day, bringing enthusiastic colleagues from various departments of the company together for a day filled with learning and collaboration.

Oskar OKR: Our AI Assistant

The day kicked off with an interesting presentation by Niklas (Associate ML Engineer) and Manuel (Data Scientist), who introduced our new OKR AI Assistant, called Oskar OKR. This AI tool provides teams with examples of potential Objectives and Key, based on the input they enter into to tool. The AI provides initial drafts, which can then be refined through further discussion and fine-tuning.

Starting with OKRs: A Practical Guide

Afterwards, Martin (Agile Coach) and Tobias (Agile Coach) presented a little “Hitch Hiker’s Guide” to get started with OKRs. They included essential information such as OKR Superpowers, Do’s and Don’ts, the OKR Cycle, and the principle of Top-Down/Bottom-Up Alignment. There was also time for questions and sharing experiences. To further support colleagues to have a successful start with OKRs, everyone could take home a printed version of the OKR One-Pager.

Martin and Tobias, Agile Coaches, presenting a concise ‘Hitch Hiker’s Guide’ for getting started with OKRs

Outcome vs. Output

Heiko (Agile Coach) then gave a short talk on the difference between Outcome and Output. Using vivid examples, he explained that it is worth thinking not only about an output (e.g. a list, a document or an app), but also about what it is used for and how it will change customer behavior (outcome). With the help of OKRs, it is therefore possible to not only focus on the working steps or To Do’s for a product, but also to formulate from the beginning, which value it has for the relevant target group.

Heiko (Agile Coach) highlights the difference between Outcome and Output

Another highlight of the day was the Open Space. This format allows any colleague, regardless of being an OKR expert or beginner, to bring up a topic for discussion. The goal is to engage as many colleagues as possible in meaningful exchanges, resulting in valuable discussions and great outcomes. To name some topics, we had sessions about “which topics are suitable for OKRs and which might be not?” or “How do we combine OKRs with other Frameworks?”.

Open space session and a deep dive on the OKR AI Assistant

For Tobias, Agile Coach and co-organizer of the OKR Day, this year’s event was once again a success:

“With Objectives and Key Results, we are able to think iteratively even at a strategic level. We constantly ask for the ‘why’ rather than just for the ‘what’. This helps us maintain focus on the actual value we want to achieve with our products and projects, instead of being solely driven by our to-do lists. With the OKR Day, we always manage to connect colleagues from various areas of the company and spread this mindset throughout the entire company.”

Tobias, Agile Coach and co-organizer of the OKR Day

Many thanks to Martin, Jule, Tobias, Heiko, and Katja for organizing this inspiring event. 🙌

#P7S1 #OKR #Teamwork #Innovation #AI #OpenSpace #Learning #Collaboration

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