Product Habits
Building products, building habits.
Products build habits, behaviors we do without thinking.
You know, like checking Robinhood first thing in the morning? Got to check how my stocks are doing… oh look there is news too!
Or reading LinkedIn on your commute to work. What’s going on in the professional world? Who’s connecting with me?
These products have integrated into your life, seamlessly. They nearly becomes second nature…
And that is the goal.
You want to build a product that has users coming back… but how?
First understanding habits…. Habits are simple— trigger, behavior and reward.
Something triggers you, you act out the behavior in anticipation of the reward.
Social media has tons of examples… like #ThrowbackThursday. Throwback Thursday is when you post old photos on Thursday.
So the trigger is Thursday. The behavior is posting a photo. And the reward is joining the social game with friends.
Simple right? Contagious. Sticky.
The perfect product habits.
#️⃣✍🏾 #CodeSigned #CodeSignedBy
RJ /// Rodney Gainous Jr /// @RG2Official /// (424) 334–8004
Life is a game.
