Tech reading 24/06/17
This tech reading list comes to you from Munich. Let’s crack on with some tech reading. First up an article from the BBC Academy introducing a podcast about ‘Dark Social’ which is I remind myself is places were content is shared on; Email, SMS, messaging apps like WhatsApp, Facebook Messenger, Snapchat and Slack. The article from the academy is about; ‘Following your audience on ‘dark social’ (21/06/17)
As a film fan Munich sprung a happy coincidence. I arrive then the Munich Film Festival starts. Luckily I have an article bringing together my interests in tech and films. This one is from Real Life magazine is titled; ‘Web of Lies; Why do films so routinely misunderstand the internet?’ (Jake Pitre, 19/06/17) His article name checks a few films but thankfully one of my favourite films of 2016 receives positive mention for its depiction of social media on the big screen.
I admit the provocative title grabbed my attention ‘Snapchat is a toy’ (Todd Meisner, 22/07/17) That Snapchat is a toy does not bother me, toys can be fun at any age. The hardware extension of Snapchat, Spectacles are just a fun and disposable toy. Todd’s article at it’s heart is a cry in the dark about the lack of metrics marketeers can get from Snapchat as opposed to Instagram.
