Data Optimisation Network – Data Science Project Idea!
Data Optimisation Network is an end to end application which connects multiple databases together to create a 360° view for the business on a same geospatial index through using machine intelligence and data science techniques. The demonstration of the app is based on Utility company. However, the data is anonymised for the solution but depicts the real-life problem.
Research Problem and Introduction to Data Optimisation Network
This research is based on real-life experiences in which a business would have raised questions around New Sales Strategy
: How to target the “right” New Customers; Customer Retention Strategy
: How to retain Existing Customers; Cross / Up-Sell Strategy
: What additional products/services to be offered to which all Existing Customers; Generation Green Strategy
: How to undertake and support initiatives to promote greater environmental responsibility?