SYNERGY
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SYNERGY

9 Random Useful Advice for the Newbies of Medium

By the way that includes me, too!

Photo by Anna Tarazevich from Pexels

Medium—my home online

Medium is one of the very few places on the internet where I love to write. No ads, a simple and straightforward editor, great articles to read are some features that’s got me hooked to the platform.

Lately, I was reading a lot with no writing at all. In that dormancy phase I noticed that some of us are hitting Medium wrong.

We are using follow-for-follow. Why it’s wrong, you may ask. I think by doing this you’re making your followers’ count yet another vanity matric. You’re trading “numbers” with “engagement rate.”

So here’s some random—that might be useful for you—advice for getting it right on Medium.

1. Setup your profile page and bio

Let’s start from basics. Setting up your profile and writing a 10 or 20-word bio is the easiest yet one of the most important thing you can do. It’s like purchasing a piece of land and having official proof that this land belongs to you.

Regularly update your profile picture and refine your bio.

2. Familiarise yourself with editing and formatting tools of Medium’s editor

Sometimes it can be tricky. Especially for a beginner.

I still, most of the time, write on my tablet and not a PC. Sometimes for the purpose of ease and other times, because it’s a necessity. You get more formatting options on a laptop or desktop than you get on an Android or iOS device. So make sure to teach yourself how they work.

Easy, but essential!

3. Don’t try to mass-tag people. But in case, you want/have to, try to do it in a fun and interactive way.

Mass-tagging is common on many platforms. Medium is no exception. You can mass-tag your followers, thanking them, for example. Avoid mass-tagging as much as you can because you don’t know who among them don’t want to be tagged and it may annoy them.

It has personally happened with me. One person commented under one of my mass-tagged stories criticizing that this type of gimmick to increase followers doesn’t suit me. S/he didn’t expect this from me and I think it probably annoyed him. So be careful.

In case you’re doing or planning to do, make sure to not make it “boring.” Throw some interesting games, as I had in this mass-tagged story, or try to be creative in any other way. And wish no one feels bad!

4. Put adequate research into your audience’s needs and wants

I don’t know why I’m saying that in first place because I, myself, am failing to do so.

But yeah, that’s definitely one thing you can consider.

Look, this point is critical, as I like to think, as some people will argue that you should “write your soul out” and not focus on what people want, you ought to be authentic, yourself.

I cannot disagree with this. Yet another perspective of understanding your audience’s needs and then writing articles is also not a bad idea.

So, it’s upto you to choose the path that suits you best. Nothing’s bad with either of them.

5. Top writer batch and distribution/curation of your story not matters much but it’s never a bad idea to try to earn it.

I’ve got two “Top-writer badge” — in Writing and This Happened to Me. They don’t make a lot of difference in your stats page, I assure you. But at the same time, the emotions they bring with them motivates you a lot—and we cannot factor that out from the equation.

So, however, earning a top-writer tag doesn’t make any practical difference—or if they do, that’s quite negligible, I think—they surely help in combating that inferiority complex or imposter syndrome inside of your head and sometimes bring about a change in your mindset by validating your talent/skill for writing. Phew, that was a long sentence, no?

6. Importance of tags is increasing exponentially. Right tags can help you get more views

Rise of tags’ importance is new to no one. But choosing the right tags continue to be a chore for many—including me.

I still sometimes dedicate a couple of minutes in finding that last tag…and it’s okay! It all comes with practice and experience, right? So don’t over-stress yourself with choosing the “best” tags. Take it easy!

7. Don’t use “too many” CTAs. Medium’s algorithm definitely doesn’t like that.

For that matter, no platform likes that.

Have you used Twitter? If you have, you might know that when you tweet with an external link, a link that takes you out of the platform, you get a lot less views than your normal tweet.

Why it is so? Because Twitter—again, for that matter no other platform—wants you to leave their platform. And this sounds logical, right? Yet we keep on adding external links after links (in the form of CTAs or click-to-action).

So, to put it short: don’t overuse too many CTAs in your article. Apart from ruining your reader’s experience, it also sometimes angers the algorithm.

The last two are just one-liners and I don’t think they need any explanation—

  • Tell a story to be rememberable and back it with facts and figures (if possible) to be reliable. If you can do both, you’re unstoppable.
  • Engage with the community. Express gratitude. Try to help others. Clap. Comment.

Hope you liked the article. You can read more of them through my profile: VRITANT. Bye! 👋❤️

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Vritant Kumar

Vritant Kumar

2.9K Followers

I love to read editorials in a newspaper. 6x top writer and a 16-year-old bio.link/vritant