It’s Not About How Often You Publish but the Impact You Make When You Publish

I’m personally attracted to great writing — that’s what turns me on the most.

Emmanuel A. Anderson
Apr 6 · 5 min read

he debate about publishing every day leads to better writing or perfecting your works first before publishing continues. As the type of person who believes in the first, not the latter, and would always tell people to write and publish every day if they want to become better writers, I think that sometimes facing reality and allowing them to be balanced is the best way to go. I’m not saying this because I don’t feel firm with my stand — write every day. But because sometimes, as you’re willing to write every day, life gets in the way, and it becomes problematic.

In the last two months, I haven’t written as I should. Life has got in the way. Thinking about it, I beat myself up because I believe that I’m not doing something right. And since I know maybe you find yourself in a similar position and may think the same, I want to throw more light on it and let you know you aren’t doing badly. It is just circumstances beyond your control that have taken over your life; you’re okay and will be fantastic and back to work after dealing with your issues. And if it’s about becoming a better writer, it’s not entirely in writing every day, as suggested.

Publishing every day or publishing when you can with more value in your work? Which one is better?

When I started writing, say, six months ago, the standard advice I received from everyone was; write every day if you want to become a better writer. This single most given advice is excellent as it helps in building your writing habit. But as much as it’s great, it doesn’t make one a fantastic writer. Because becoming a brilliant writer and affecting your works stems from the value in the information you put out there.

To come up with a great message means reading and researching wide to educate yourself foremost. Because everything is education, that’s what the readers will get from your work. It’s not just publishing. Suppose someone has to spend their precious time reading your articles, books, etc. What benefits are they getting from it? That’s the question. Therefore, writing every day, if the content you are putting out there isn’t the kind that will help better the lives of readers, then you aren’t doing any good but harm as excellent writing is great content and not too many contents. So, yes! As I’m someone with the first stand — write every, I will go for the second this time— publish when you can with value in your work because of the research you would put into your work.

“I’m personally attracted to great writing — that’s what turns me on the most.” — Michael Mando

How to create valuable and impactful content

On creating great content, everyone advises from their experience with the work. From my perspective, it’s simple — apply the 70/30 rule, which is reading more, researching more, and writing less. If there’s anybody out there considered an excellent writer, that person is because of their message. It’s not about the number of content they have out there. What’s the benefit if you have too many works out there with little or no value? Nobody will even waste their time on it than talk of reading. Just as writers are brilliant, readers are intelligent too. When they chance on something, they don’t read but skim through. They only read when they find the content valuable. Therefore, skimming through, if they see nothing worthy, they throw in the towel. After all, time is precious; nobody wants to waste it. That’s how readers treat writer’s content out there. So, to win them to give you readership means giving them value in your work. To do this is to read and research more, to give yourself more information. That’s the way to create valuable content. Anything away from it is impossible.

The critical thing to note on your writing journey

As life is a process, and everything goes by a process, the rule applies to writing. You must, therefore, bear it in mind and understand we all get to experience things differently from what we’re doing. The approach to your success as a writer will differ from everyone else.

Some people write and are successful in the next hour. With others, it’s the opposite. To succeed, they have to keep working. As you’ve started writing, if you don’t see results right away, understand it’s a process, and everyone has their different processes from their colleagues. Instead of focusing on the instant result, which may not be part of your process, perhaps concentrate on doing the work. Who knows, success will show up even when you don’t expect it and maybe more significant than your peers. Channel your energy on the work rather than the result. Success will only show up at your doorstep when you put in the work.

Final thoughts

The idea of writing every day is good, as you can’t call yourself a writer if that’s not what you do. But the idea of making it seem it’s the single most effective way to excellent writing is where I find it a problem.

Life happens, and as you’re willing to write, sometimes you can’t. So what happens if you can’t? Are you a failure? If you have to write every day with no value in your work, what is the essence?

Excellent writing, therefore, doesn’t come from writing every day. Instead, put in more effort in reading and researching. And as I believe you must write every day if you’re a writer, creating impactful content doesn’t come from this idea, and you must not beat yourself up if you can’t do it.

Focus on getting information through reading and researching rather than writing more. You’ll create timeless works. That’s the most important thing to do as a writer.

SYNERGY

This publication bring writers, editors, bloggers, freelancers, and readers in one place.

Emmanuel A. Anderson

Written by

I write about life, self-improvement, writing, and everything to help people live better lives. Author of the upcoming book, "Heal yourself, heal the world."

SYNERGY

SYNERGY

SYNERGY hosts articles about all aspects of writing, editing, blogging, and freelancing.

Emmanuel A. Anderson

Written by

I write about life, self-improvement, writing, and everything to help people live better lives. Author of the upcoming book, "Heal yourself, heal the world."

SYNERGY

SYNERGY

SYNERGY hosts articles about all aspects of writing, editing, blogging, and freelancing.

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