BECAUSE THIS IS WHY

Revealed — 7 Proven Reasons Clients Should Hire You To Write

In a world where cutting costs is quashing quality, is there still a reason to hire a writer or proofreader?

E Mark Moore
SYNERGY
Published in
4 min readNov 1, 2024

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Two writers stare at each other in disagreement
Photo by Resume Genius on Unsplash

“It’s not worth it — no one will notice anyway.”

As you pitch your writing skills, you’re coming up against a brick wall with your potential client.

The prospect’s website text is in pretty bad shape, but they either can’t see it or don’t care.

I’ve seen it hundreds of times and have discovered how to unlock the opportunities.

Today, you’ll find out what to tell them.

When There’s No Point in Trying Anymore

I get it; I do.

The writer who approaches a new prospect is up against it.

You’ve taken a careful look at the existing text. It could be anything from decent copy with a few minor spelling errors to a bot-written SEO nightmare. Either way, there’s work needed.

However, the potential client doesn’t see why they should spend the money.

The most common argument I’ve heard is, “None of my customers would notice the difference…

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SYNERGY
SYNERGY

Published in SYNERGY

SYNERGY, Newsletter Booster, hosts articles about all aspects of writing, editing, blogging, and freelancing.

E Mark Moore
E Mark Moore

Written by E Mark Moore

Top Writer in Medium's Corporate Communication topic. www.writingontheinternet.com

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