What Does the Beautiful Donkey Mean to You?
A wild guess on the artist’s imagination….
The power of imagination in the ad goes beyond words
Advertising is a marketing communication that employs an openly sponsored, non-personal message to promote or sell a product, service, or idea. Sponsors of advertising are typically businesses wishing to promote their products or services. Wikipedia
Nearly a month ago while dropping my bag at the counter at Malpensa airport, Milan, a huge advertisement flabbergasted me. I stood for a while looking at it and click. It’s still mind-boggling.
No one is immune to ads as we see them for everything and everywhere providing meaningful to meaningless communications and often a time pass for the viewers.
It’s expected that the animals in advertising appeal to the viewers and create emotions thereby increasing brand recognition and business.
Italian fashion is iconic; Italian art, music, architecture, and philosophy flourished during the Renaissance in Italy. The cities of Florence, Milan, Naples, Rome, and Venice became the seats of the renaissance. In the 15th and 16th centuries, Italian fashion was influenced by the great artists Leonardo da Vinci, Michelangelo, and Raphael.