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Prompt Engineering is not real

5 min readJul 23, 2024

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Screenshot of prompt selling on PromptBase

Let me tell you why

With any new development, we see two behaviours: consumption and capitalization. The capitalisation is on two things:

1. Real value
2. value that’s marketed as real.

With AI, we’re seeing this pattern as well. Since generative chatbots like ChatGPT, Claude, and Gemini came out, people have become obsessed with using them effectively. They’ve been instrumentalised, with constant pressure to either use them well or not at all.

Among this instrumentalism comes Prompt Engineering

Prompt engineering is the practice of designing and refining input queries to get the most accurate and useful responses from AI models. It involves crafting specific instructions or questions to guide the AI in generating the desired output.

Thousands of articles, courses, videos are out there to help us use these chatbot’s better. I think Prompt Engineering is the second type of value— marketed as essential but often misleading. Wait, hear me out.

I don’t mind the gurus selling us prompt’s; they’re selling shovels in a gold rush, and some are even selling the raw…

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Technology Hits
Technology Hits

Published in Technology Hits

We cover important, high-impact, informative, and engaging stories on all aspects of technology. Subscribe to our content marketing strategy newsletter: https://drmehmetyildiz.substack.com/ Writer inquiries: https://digitialmehmet.com/contact

Lee Fmerns
Lee Fmerns

Written by Lee Fmerns

I like to write for curious minds, answering why behind a lot of stuff preached. Follow if you want some authenticity in news, futurism and self-development.