AMP Stories : Google entering into new grounds in mobile platform

Technopps Media
Technopps
Published in
1 min readFeb 24, 2018

After strengthening their steps in AMP (Accelerated Mobile Pages), Google is totally set to enter the new grounds of AMP Stories. They are basically the interactive and actionable string of visual content, which will offer a new platform to advertisers to showcase their content. These stories would be in a mobile friendly format which aims to deliver the fastest response.

The basic composition of the Stories is as similar as in Instagram and Snapchat. The main objective is to keep the people engaged within the website and interact on the same. But unlike Instagram and Snapchat, the impact of AMP Stories is surely going be a huge one, due to its Accelerated Pages and Google Searches. AMP Stories consists of different layers of visual effects which also enables you to add the audio to it while creating them.

There is got exact date mentioned, as it’s currently only available in the preview stages. India will have to wait to taste the AMP Stories a little while. The latest update is that Google is applying the AMP Stories part into the Gmail inbox, which would tend people to do their task from Gmail itself instead going and using the browsers to do so.

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