Tech and small business communications

Technology has the power to make a small business big but 30% of small business owners find it hard to adapt to new technology, according to a survey undertaken by AT&T.

Common obstacles

Early adoption of technology can be make or break for a small business, but they need help and support in order to take steps towards digital transformation. Many small business owners feel that they are not in a financial position to adopt new technology. With the introduction of SaaS products, smaller businesses now have access to advanced technology for an affordable monthly subscription.

Of course, money is not the only resource that is scarce within the world of small business: time is another valuable asset that companies of this size are often lacking. New technology must save time for an organisation and not require lengthy installation processes that disrupt current workflow.

Call recording and voice AI as a service

Dubber have democratised call recording and voice AI: making this technology available to businesses who previously were discouraged from adopting such services, due to the prohibitive cost of legacy solutions. We’ve also transformed the onboarding process: cutting the time and costs required to deploy our cloud call recording. We even created Dubber Connect to make provisioning customers even easier and reduce the disruption that can be caused by implementing new solutions.

With our limitless storage, there are no hidden costs. Customers can choose the storage plan most suited to their needs and, if it turns out they want to increase their minutes allowance or storage length, change to a different subscription at any time. This flexibility gives small businesses the reassurance that they aren’t committed to a solution that may in the future become too expensive.

Showing the value in voice

Small businesses need to be shown that call recording is no longer solely for compliance, or for huge enterprises with vast contact centres, but that they too can benefit from capturing their communications. Use cases that illustrate the ways in which businesses of all sizes can benefit from call recording are a great way to convince customers. Taking the time to enlighten your user base can result in an expanded market and increased revenue.

Digital transformation is something that many organisations are undertaking. With many aspects of business moving to the cloud, small companies shouldn’t be left behind.

This post was first published on the Dubber blog