[DESIGN] TEMCO’s E-commerce Luxury Market Platform GUHADA’s BI-color
Hello, everyone!
Just want to quickly mention about our design update!
At this time, we would like to explain the details about TEMCO’s open market platform, GUHADA’s BI-color scheme.
The color for GUHADA’s branding design through the psychology of color.
We are surrounded by color every day and everywhere.
If you take a closer look at what is near, you can tell that the objects are made of many colors and shadows.
Many people are not sure of how diverse certain objects are. However, color greatly influences our actions and feelings. It is based on the psychological research of color scheme.
Enough with the meaning of the colors, let’s talk about GUHADA’s brand design color.
What is psychology of color?
The psychology of color is part of the discipline that focuses on the influence of color on human beings. The important fact is that without us knowing, color influences us. When we acknowledge the colors with our eyes, that is when the color changes our behavior and chemicals. Color relates to the hormones in the brain that influences our feelings and thoughts.
Recently many researchers have researched such concepts of color, and there are lots of logical explanations that you can obtain. Psychology of color is used in industries including business, marketing, design and many more.
A successfulness of a product depends on the color of it. The carefully selected color makes the user commit certain actions. Based on Colorcom’s research, judging on a product without careful consideration takes less than 90 seconds, and the judging is about 62% to 90% based on the product’s color. So, the base knowledge about the psychology of color will be useful for product re-iteration. In addition, a carefully selected color increases the usability of the product.
Meaning of GUHADA’s colors
“Main Color- Purple”
The color purple represents royalty and luxurious feeling. The reason for that is because many Kings have worn purple, and it is a great representation of luxurious products. The color purple is also known as a mysterious color and as a magical color with the energy of blue and balance of power and safety.
“A combination of Red and Blue: the meaning of purple”
GUHADA is Coming Soon
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