HipChat

Atlassian’s HipChat product landing page gets straight to the point with straightforward feature descriptions; minimal superlatives; and a clear value prop (team chat built for business). Some lighthearted moments in the copy add a nice human touch. Clear target market = focused product page. — Luke Stevens

🌐 https://www.hipchat.com

HipChat is hosted group chat and video chat built for teams. Supercharge real-time collaboration with persistent chat rooms, file sharing, and screen sharing.