Luke Stevens
Conversion-obsessed designer, copywriter, and analytics nut. You can hire me. I curate That’s A Nice Page and write Know Yo’ Numbers.
Slack
Slack’s home page is very minimal, so let’s look at their product page here instead. The hero panel launches a full-page video, while the feature panels cover highlight features in alternating left/right sections (one of my pet peeves — no one reads like that!). The page finishes with a unique, direct, and clear call-to-action (“Create a new team”) with anxiety-reducing supportive copy, which is a nice touch. — Luke Stevens
Slack brings all your communication together in one place. It’s real-time messaging, archiving and search for modern teams.
