AI Tool Spotlight: Synthesia AI

A video generation platform that utilises artificial intelligence to generate professional-looking videos

The AI Tools Digest
The AI Tools Digest
3 min readFeb 2, 2023

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Synthesia AI platform enables professionals to create videos using custom avatars to represent themselves or their company, with the option to choose from different personalities and appearances for the avatar. This is a novel feature, as it allows for the use of an AI presenter to do the talking.

The platform is user-friendly, allowing for the creation of AI videos within minutes. You can also add your voiceover or select from a variety of pre-recorded voices.

The cost-effectiveness of Synthesia AI is a significant advantage, as it allows for the creation of unlimited videos at an affordable price.

Using Synthesia

Synthesia makes it simple for professionals to now create video content. You just need to upload a script, and the software will generate a video for you.

The tool has multiple capabilities, including the option to select from different appearances and personalities for the AI presenter. This gives you the ability to personalise the video to match your brand, while still maintaining full control over the tool.

The software will then animate the avatar based on your text input for voiceover.

Demo

This is how you can start making impressive videos with exclusive AI avatars.

1. Choose a Video Template

Go for a free video template, whether it’s for your Youtube channel, a tutorial video, or a sales pitch.

2. Modify Your Video Script

This is where you will input your script and can even utilise various languages. Synthesia AI supports multiple languages and has a powerful text-to-speech feature.

3. Pick Your Avatar

You can select from various avatars or upload your own presenter for your video production.

4. Release Your Video

Now, your professional-looking video is ready to be published.

This tool provides users with the ability to customise diction, tone, and branding. Other customisation features include the ability to add branding, logos, and colours to the video.

Outcomes

Using this AI powered tool, professionals can benefit from being more efficient and flexible, and improve communication. They can increase engagement and future proof their work.

Synethsia.AI is a versatile tool that can be used by various professionals, including sales, HR and customer service teams, to increase engagement through the use of video content and make their messages more interactive.

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