Three Types of Content That Will Convert Your Customers

Claps and likes don’t pay the bills.

Licensed from Adobe Stock // Jacob Lund

Here’s a staggering stat — 63% of B2B marketers don’t have a content strategy in play, and 32% of them will duck for cover when you ask about their creative workflows. Because they have none.

On the B2C side, marketers are also boarding the struggle bus, lacking the right people…