The Four Quarters of Life, Business, and Decision-Making

Are you living your life, or the life others have planned for you?

Diagram by Kevin Ervin Kelley

Have you ever made a life-changing decision that went against the wishes of your family, friends, and culture? One that entailed significant risks and loss of future opportunities?



Our attention used to be something that our physical environment influenced, but our focus has shifted from places to screens. While we can get ruthless efficiency and convenience online, there’s something primal about coming together around a physical place and experience.

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