The Bad Influence
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The Bad Influence

How To Bait A President And Win

Ad made for a Trump response gains over 17 million views

Screenshot from ‘Mourning In America’

Like a drone strike, The Lincoln Project only had one target, President Trump. But how could they possibly reach him?

Tucker Carlson was on. He’s the President’s favorite mouthpiece. When POTUS isn’t too busy…




We’re a Bad Influence because we INCITE change through inclusion, thought and creativity. We imagine a world where people can think critically, express themselves, and thumb their nose at the status quo, together.

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Reuben Salsa

Reuben Salsa

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