Berkeley Forum Announces Move to UC Broccoli

BERKELEY, California―April 1, 2017―Today, in a surprise move the Berkeley Forum announced that it will be shutting down current operations at UC Berkeley and moving to UC Broccoli.

The new Broccoli Farm logo

With the move, the Forum will rebrand as “The Broccoli Farm,” with a new logo and complete branding overhaul to match.

“We felt like it was important to refresh our organization’s look, while keeping parts of the iconic Berkeley Forum brand,” said Marketing Manager Jess Liu. “Our team spent months zeroing in on what makes our brand so iconic. We feel confident that the new logo, with its familiar typeface and spacing, and new warm, fresh green color will position us well to continue growing aggressively. There’s just so mush-room for growth!”

The marketing team carefully considered a number of concepts to come up with the final Broccoli Farm logo

The Broccoli Farm’s first event after the rebranding will be a debate “Tomato: Fruit or Vegetable?” on Thursday, April 6, National Fresh Tomato Day, at 6 pm. Stay tuned to the event page for ticketing information.

More information about the announcement can be found in the Daily Kale.

About the Broccoli Farm

The Broccoli Farm is a non-partisan, student-run organization, originally established at the University of California, Berkeley and later moved to the University of California, Broccoli. Founded in 2012, the Farm hosts debates, panels, and talks by leading human and vegetable experts from a variety of fields. Sponsored by the ASUC and the Hass School of Avocados, the Farm exists to provide the community with a space for the free expression and debate of a wide range of viewpoints.

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