A booming African beauty industry and the ecommerce opportunity

The African beauty and cosmetics market is expected to double over the next decade! Thanks to a growing population, a rising middle class and amplified urbanisation, the African beauty industry is growing at a rate of 8–10% per year, against a global growth rate of under 4%.*

--

At the same time, consumer buying habits and preferences are changing, there is high growth in internet connectivity and a proliferation in mobile devices and smartphones. African eCommerce is seeing an upward trajectory.**

So, Zambian companies in the beauty industry are most definitely in a thriving sector. But have you thought about selling online and expanding your roots to market to meet this growing demand?

Did you know you can get your very own online shop on thebestofzambia.com?

Zambian companies in the beauty industry could have their very own online shop on thebestofzambia.com, giving you all the features of a cutting edge online shopping website.

It allows people to view your stock from their phone or laptop, compare products and make purchasing decisions without having to actually visit you. It exposes you to a new pool of customers; who don’t know about you; or are not motivated enough to physically visit your premises.

We are giving Zambian businesses the ability to compete effectively in an online world without needing the technical expertise, marketing skillsets and resource investment required to run their own independent systems.

With our help, selling your products online doesn’t have to be expensive, complicated or overwhelming. Let’s work together and get your beauty products in your very own online shop. Find out more today!

  • Email sara@thebestofzambia.com
  • Whatsapp, +44 (0) 7828 568224
  • Local call, +260 978 394856

______

Sources *here and **here

--

--

Sara Drawwater
Infobwana (formally the Best of Zambia)

Championing Ecommerce in Zambia. Communicator. Writer. Creator. Doer. Thinker. Co-founder and builder of thebestofzambia.com