A Lifestyle Brand by Content Creators for Content Creators.
Powered and created by Content Creators of Color, The Black & Brown Podcast Collective presents a genderless and minimalist lifestyle brand for creators! Building on the premise of celebrating and promoting podcasters/content creators of color and allies, The Black & Brown Podcast Collective partnered with content creators of color to create a lifestyle brand that will amplify who they are and what they do as creators through fashion.
The PODCASTER. hat and why it works.
When a Podcaster puts on this hat and steps out, they let the world know that they are a podcaster. Through our primary research, we have found that onlookers were inclined to ask individual questions like “you’re a podcaster?”, “what type of podcast do you have?”, “what’s that?”, “what’s the name of your podcast?” It’s a simple implementation of marketing in the streets to spark conversation, and promote content to potential audiences. Podcasters and content creators can find this lifestyle brand both valuable and fashionable.
The brand carries creative hoodies, t-shirts, hats, backpacks, jackets and phone cases!
While podcasters and content creators alike can benefit by wearing these items, the brand was also created to support the charitable work and initiatives of The Black & Brown Podcast Collective!
It’s a simple implementation of marketing in the streets but looking fashionable at the same time.
To find out more about the lifestyle brand for content creators by content creators of color, please visit: www.bbpodcollective.com/shop
The Black & Brown Podcast Collective is a digital platform where podcasters and content creators of color can seek funding, resources and networks to help scale their podcast/content.
