Bluzelle Enters The Metaverse with Denomination

Pavel Bains
The Blueprint by Bluzelle
4 min readNov 17, 2021

In May we launched Bluzelle 2.0 to usher in our next phase. The core mantra was that Bluzelle will be the storage layer for the Creator Economy. We saw the convergence of content with crypto first through NFTs and then some game mechanics beginning to prove themselves.

Mine and Neeraj’s backgrounds came from gaming as that is where we spent the bulk of our careers before crypto. I worked with EA, Nintendo, Disney Interactive, Xbox and more. Neeraj worked for Zynga, Sierra and Sony.

For Bluzelle to really take off and use our experiences to the fullest we want to have a game that can stand on its own and show off the power of the Bluzelle storage protocol, what we call Bluzelle R2. Given our backgrounds in gaming, tech, crypto and finance, this was the perfect time to have them all converge.

For the past three months we’ve been designing a game concept with a solid production team.

It is now time for us to announce our entrance into the metaverse through the production of our first game — Denomination, a unique real-time card battle game with the following elements:

  • Online player vs player (PvP)
  • Community-based story mode (PvE)
  • Play to Earn Mechanics
  • Real-time gameplay
  • Digital asset resources as NFTs

The Game Story

A newly discovered living energy source, the Elementi, threatens to disrupt The Order’s Grip. The Elementi bind with humans, unlocking new powerful abilities, but The Order has outlawed anyone from possessing them and seeks to use the Elementi for their own corrupt power. A group of rebels called The Radicals are fighting back, driven by a vision of the future where every human can bind with their own Elementi. Join the Radicals and discover your power, regain control from The Order and claim your stake on The Ring.

The Game Loop

Denomination has a four-stage game loop:

  1. Battle: PvP, PvE, Tournament, Live Events, Seasons
  2. Collect: Earn game currency, win or lose. PvP wagering, tokens, resources, land.
  3. Progress: Leaderboard quests and daily goals. Community progress. Levels, Ranks.
  4. Earn/Invest: NFTs, Tokens, Card Backs, Card Parks, Land.

How BLZ works in the Game

Currently we have developed four ways to increase utility of BLZ via Denomination:

  1. Buyback and Burn. BLZ will be the payment method for NFTs and other assets. Bluzelle will burn a percentage of the proceeds. As the game generates revenues, more BLZ can be burned.
  2. Staking. BLZ will be used with the game to stake and earn new items in the game.
  3. Storage. The NFTs used in the game will need to be stored on our storage network, Bluzelle R2. This will generate fees for validators and delegators.
  4. Transactions Fees. As the in-game currency for Denomination, BLZ will increase velocity.

With our continued development with Cosmos, we will also discover new ways to build out game finance in the Cosmos ecosystem. We’ll explore methods to work with other chains as we go through production. With our understanding of both gaming and crypto, this is an area we want to lead in.

We Partnered with A Top Game Studio

To deliver Denomination we are working with Starloop Studios, an experienced game development studio who have worked with the top game companies in the world, including Ubisoft, Bethesda, Scopely, Disney, Square Enix and more. They have a massive team throughout the world and have delivered over 100 gaming projects across console, mobile, browser, and VR/AR.

This is Starloop’s first entry into crypto games. Combining our experience in crypto, blockchain and finance, coupled with Starloop’s excellent ability to deliver games, we see nothing but future success. We see Denomination as just the first project we will do together.

What Comes Next

You can see more of the Denomination game here. Our goal is to build the game in real-time for the community to follow and get early players. Please look forward to the following:

  • Bi-weekly sessions to update game and storage development
  • Bounties and contests around the Denomination story
  • NFT drops around assets of the game

About Bluzelle

Bluzelle builds content and content technologies for Web 3.

Whether you are an artist, musician, scientist, publisher, or developer, Bluzelle protects the intellectual property of all creators. You can ensure that when you store your creation on Bluzelle, it will be available, anytime, and always worry fr

👥 Learn more about Bluzelle:

Stake your BLZ to earn: staking.bluzelle.com

Buy Bluzelle tokens (BLZ): Binance, Huobi, Uniswap

Join the community: Telegram, Twitter, Discord

Develop on Bluzelle: docs.bluzelle.com

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Pavel Bains
The Blueprint by Bluzelle

CEO Bluzelle. WEF Tech Pioneer 2017. Futurist, Writer for Fast Company, Forbes, Coindesk. “The Revolution Will Not Be Televised.”