Become the Most-Popular Writer in Your Niche — Don’t Make this Mistake

August Birch
Feb 2 · 6 min read
Want to Be the Most-Popular Writer in Your Niche? Don’t Make this Mistake

What the hell am I talking about?

I recently learned this new spin a niche-work from a professional comedian named Gary Gulman. He spoke in length about the way he crafted his jokes (bits). He never wrote a joke with a predictable punchline — the easy way is the wrong way.

It’s much easier to get to the top of the mountain if you’re the only person climbing it.

Why compete with everyone else?


You don’t have to tweak much to be an island of one

We need to get specific. Focus on every word. Gary Gulman said if he was the only comic telling airport jokes and suddenly everyone told airport jokes, he’d drop his jokes and evolve to something new.

You can’t use up creativity. The more you use the more you have — Maya Angelou

Once we get to the top of our tollbooth mountain ‘they’ will notice.


Motivation is powerful

I think it’s important to use the popular and the mighty as motivators. But these folks should only be used as such — rah-rah office poster material.

The Book Mechanic

Down-and-dirty growth strategies for commercial writers and creators, with a blue collar work ethic, and a no-nonsense voice.

August Birch

Written by

Writer, Marketer, Freelancer, Recovering Neuroscientist | Get My FREE Tribe 1K Email Masterclass for Indies : bookmechanicmedia.com/your-first-1000-subscribers/

The Book Mechanic

Down-and-dirty growth strategies for commercial writers and creators, with a blue collar work ethic, and a no-nonsense voice.