Build a Checklist for Your Project: ‘Play the Tape’ & Never Miss a Step
How creators develop systems to create consistent customer experiences
In the laboratory we use checklists and standard operating procedures to ensure we never miss a step. In research, you’ve got to develop reproducible results if you want your research to be taken seriously. Sometimes missed-steps can lead to catastrophic results.
Although it’s not life or death, our customer’s experience can benefit from checklists too.
As Michael Gerber teaches us in The E-Myth Revisited, it’s important for our customers to get the same positive experience every time they interact with our work. If we want to create that experience, we need checklists.
If we want to create a consistent customer experience we’ve got to rely on more than just our memory — we need a system.
And checklists go way beyond customer experience. We can use checklists for many aspects of our work. As freelancers and small business owners if we’re not productive we don’t get paid.
If we want to keep to our production schedule (and remain a high-quality outcome) we’ve got to use checklists.
Checklists aren’t just for groceries. As Atul Gawande shows us in The Checklist Manifesto, surgeons have saved countless…
