The Book Mechanic
Published in

The Book Mechanic

Commercial Creators — ‘Know Your Alpha’ Before You Chase A New Idea

Why it’s critical to understand your ‘alpha’ before you begin a business

Photo by Dino Reichmuth on Unsplash

Whether you write, paint, code, or teach, you’ve got to know your alpha. Your alpha is your endgame — the way you want to transform your life from the life you live now to the life you want to have.

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